Mark Deitch and Associates, Inc., is a Silver winner in the 2000 Summit Creative Awards® competition for its outstanding logo design for the National Academy of Recording Arts and Sciences.

Established in 1957, The National Academy of Recording Arts & Sciences, Inc. also known as The Recording Academy, is dedicated to improving the quality of life and cultural condition for music and its makers. An organization of more than 13,000 musicians, producers and other recording professionals, The Recording Academy is internationally known for the GRAMMY® Awards and is responsible for numerous groundbreaking outreach, professional development, cultural enrichment, education and human services programs.

Each year, the Recording Academy puts a new face on the GRAMMY® Awards by creating a fresh, contemporary take on the classic gramophone logo. The gramophone logo is recognized worldwide as the symbol of excellence in the music industry. This year, Mark Deitch and Associates, Inc., was selected over many other firms, to create a dynamic logo that would help the GRAMMY® spin into the next century. The logo was seen worldwide on February 23, 2000 during the GRAMMY® Awards telecast. It is also being used on a variety of GRAMMY® related merchandise being marketed by The Recording Academy.

The Summit Creative Awards is the only competition of its kind. It was created to recognize exceptional work by advertising agencies, video production companies, multimedia firms and other creative groups with annual billings of $15 million or less. It is the only opportunity such firms have to compete internationally.

This year's panel of judges included Andrew Swanson of Ogilvy Interactive (Darwin Digital), John Bamberger, Ed Catano, Hal Hodgson of The Marketing Deli and Jeff Minsky of Saatchi & Saatchi. Entries in 16 creative categories were judged against a stringent set of standards. Judges looked for innovative and creative concepts, strong executions and the ability to communicate and persuade.

This year's competition had a record number of entries, more than 3,000, with participation from the United States, Canada, Europe and Australia.